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What is Linear TV and Why Does it Still Matter?

What is Linear TV and Why Does it Still Matter

Caught yourself wondering, “what is linear TV?” If so, check out this article to learn what it is, why its relevant, and when your brand should leverage it.

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Categorized as TV Tagged

The Science Behind Linear TV: What Keeps Us Watching?

The Science Behind Linear TV: What Keeps Us Watching?

Linear TV has a rich history that attracts audiences worldwide. Understanding why we still watch requires a deep dive into the evolution of TV viewing behavior.

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Categorized as TV Tagged