Havas Edge

HAVAS EDGE-UCATION

The insights you need to stay informed

A television set on a blue background with the caption "The Cost of Advertising on TV"
What is the true cost of advertising on TV? Discover why advertising on TV remains a valuable investment for businesses in the digital age.
A green background with icons to represent a mix of different media sources
Media Mix Modeling: What is it and why does it matter for your business? Learn how to master the art to improve your brand's performance.
Brand vs. Performance Marketing
Discover the key differences of brand vs. performance marketing and learn how they optimize your marketing strategy to grow your business.