HEALTH MEDIA
Our Health Media Hub brings a performance-first media approach to pharmaceutical brands, translating proven direct-to-consumer strategies into impactful healthcare communications for both providers and patients.
Havas Edge Health Media Hub brings our proven direct-to-consumer expertise into the healthcare space in the US and globally. By combining rigorous data-driven strategy with white-glove service, we help pharmaceutical and healthcare brands deliver impactful campaigns that balance compliance with measurable performance. Our experience ranges from ultra-rare to large over the counter to non-profit health organizations.
Havas Edge Health Media Hub brings our proven direct-to-consumer expertise into the healthcare space in the US and globally. By combining rigorous data-driven strategy with white-glove service, we help pharmaceutical and healthcare brands deliver impactful campaigns that balance compliance with measurable performance. Our experience spans ultra-rare conditions, large over-the-counter brands, and non-profit health organizations.
Our Services
Comprehensive digital solutions tailored to your business needs
HCP Targeting & Engagement
Reach healthcare professionals with tailored campaigns that deliver measurable results.
Patient Education & Acquisition
Develop strategies that inform, support, and meet compliance standards to empower patients to take action with clarity and confidence.
Cross-Channel Campaign Management
Seamlessly activate omnichannel campaigns including but not limited to TV, CTV, digital, audio, programmatic display, and specialty HCP platforms to maximize reach and efficiency.
Data-Driven Optimization
Leverage predictive analytics, dynamic reporting, and real-time measurement to continually refine campaign performance.
Regulatory Alignment
Our health media strategies are built with compliance in mind, ensuring messaging and targeting meet industry standards.
Health Industry Leaders Choose Havas Edge Health Media Hub
How We Drive Results
- Outcome-Focused Media – Media strategy is optimized based on business objectives whether it’s increasing awareness for disease state education or driving script lift.
- Custom Dashboard & Reporting – Transparent dashboard and reporting tailored to brand and stakeholder needs.
- Dynamic Feedback Loops – Continuous testing and learning to maximize efficiency and long-term brand growth.
Partner with Us
Transforming Healthcare Through Strategic Collaboration
Pharmaceutical marketing is complex, but with the right partner it doesn't have to be. Havas Edge Health Media Hub simplifies the path to results, blending compliance-ready strategies with innovative, performance-first execution. Ready to explore how Health Hub can help your brand connect with providers and patients? Contact us today.
Specialized Expertise
A dedicated team of pharma and healthcare media specialists who understand both regulatory guardrails and marketing best practices within the US and globally.
Proven Methodology
Decades of success in outcome-based advertising now translated into the healthcare and pharmaceutical landscape.
Audience Precision
From physicians to patients, we identify, segment, and engage the right audiences with the right message at the right time.
Full-Funnel Impact
Driving awareness, education, and conversion while maintaining transparency and accountability at every stage.