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Peter Mears named CEO of Havas Group Media

He replaces Alfonso Rodés, who has served as chief executive of Havas Group Media since 2006. Rodés, who also serves as deputy chief executive of Havas Group, will step into the role of chairman of Havas Group Media to “support and advise Mears,” according to the company.

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CEO Steve Netzley Featured in Response Magazine
#SocksForBlocks

Havas Life Partners with Coalition for the Homeless to Distribute Essential Items to the City’s Homeless

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Abed Abusaleh has been nominated for DRMA’s Member of the Year Award

Abed Abusaleh is one of 6 Nominees for the DRMA’s member of the Year Award.

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10 questions with Yannick Bolloré, chairman and chief executive officer of Havas Group

This week’s 10 Questions With… features Yannick Bolloré, chairman and chief executive officer of Havas Group.

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Colin Kinsella, CEO of Havas Media North America, shares his thoughts in Adweek.

Peter Drucker, often considered the father of modern business management, famously said, “Culture eats strategy for breakfast.” While I agree, I would add that in order for agencies to attain a strong culture, they need to embrace the value of generosity. Allow me to explain.

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SoClean Partners with Havas Edge for TV & Radio

SoClean, the CPAP sanitizing device company, has retained Havas Edge to roll out a national TV and radio campaign to drive sales and elevate awareness of sleep disorders like obstructive sleep apnea.

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The 11 Best Trump-Inspired Ads from His First 100 Days

Advertising Age lists the Super Bowl commercial for It’s a 10 Haircare as one of the best Trump-inspired ads since Inauguration Day.

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Solving for Addressable: Interim Solutions

Craig Schwarz, Associate Director of Broadcast Media, was a featured panelist at MediaPost’s TV Insider’s Summit. The panel discussion focused on the relatively new trend of addressable advertising. Click on the link to view the discussion in its entirety.

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Havas Edge Hires VP, US Hispanic Media

Havas Edge is pleased to announce the addition of Nicole Cordero, Vice President US Hispanic Media. Cordero will provide leadership and insight to all agency departments with regard to Hispanic marketing.

 

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