Havas Edge Tracking Pixel Page

Havas Edge uses tracking tools like cookies and pixels to automatically collect information about users when they click or view our clients’ advertising and digital media campaigns. We share this information in detail or aggregate (depending upon the data and the client) with the client who is running the particular campaign, to analyze the effectiveness of its marketing.  Please see the Havas Edge Pixel Privacy Statement below for more details.

Click the button below to opt out of having the Havas Edge Pixel collect and share this information.

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Havas Edge Pixel Privacy Statement

Effective Date: September 30, 2019

This privacy statement describes how Havas Edge treats information collected via the Havas Edge pixel placed on its clients’ websites and mobile apps, as well as on third-party publisher platforms where our clients’ advertisements run.  This privacy statement does not apply to other information we collect from you, including on Havas Edge websites.  As described further below, you may opt out of having the Havas Edge tracking tools collect information about you by clicking cookie control button above or at the bottom of this page. 

THE HAVAS EDGE PIXEL COLLECTS ANALYTICS AND USAGE INFORMATION FROM AND ABOUT YOU

When you visit our clients’ websites and mobile apps where the Havas Edge pixel is used, and when you visit a third-party publisher’s sites or apps where our clients’ advertisements run, the Havas Edge pixel collects information about your interactions with the site, app, and advertisements. For instance, the Havas Edge pixel may collect:

  • A specific ID we create so we know which client the data relates to
  • The address of the website you were on before coming to our client’s site or advertisement
  • The site that the ad or event was placed in (what site you are “viewing” from) What browser you are using, and the browser’s settings
  • Your IP address
  • Your approximate location based on your IP address (State or Territory, City and Zip)
  • Search terms you enter on the site or app
  • Whether you viewed, clicked on, or had another type of interaction with the site, app, or advertisement
  • The time when your interaction occurred
  • Information about cookie IDs and other device IDs

THE HAVAS EDGE PIXEL AUTOMATICALLY COLLECTS YOUR INFORMATION

We use the Havas Edge pixel to automatically collect the information described above, any time you visit, view, or interact with our clients’ sites, apps, or advertisements.  The Havas Edge pixel may collect this information over time and across different devices that you use.

We may also receive information from third-party vendors, which we may combine with the information our tracking tools have collected.

HAVAS EDGE USES THE INFORMATION COLLECTED FROM THE HAVAS EDGE PIXEL AS DESCRIBED BELOW

We may use this information to help us improve the Havas Edge media analysis for the client and services we provide to our clients who use our tracking tools.

We use this information to develop insights, information reports, and recommendations for our clients.

We may also use this information for other lawful purposes that we may notify you about from time to time.

Our clients have different uses for the information collected via the Havas Edge pixel.  Our clients’ uses might include purposes like conducting an analysis to determine the effectiveness of their advertising campaigns and to improve their marketing.  We do not control how the clients use this information.  Please read their applicable privacy statements to learn how our clients use your information gathered through our the Havas Edge pixel.

HAVAS EDGE SHARES INFORMATION COLLECTED FROM THE HAVAS EDGE PIXEL

We may share your information with the client that engaged us to collect the information on its behalf.  Some information may be shared with the client only in aggregate form.

We will share your information with vendors that perform services on our behalf.  For example, we may share information with the companies that assist in analyzing data for us which may include matching data collected with information provided by others. 

We will share information if we think we have to in order to comply with the law or to protect ourselves.   For example, we may share information to respond to a court order or subpoena. We may share information if a government agency or investigatory body requests.

We may share information with any successor to all or part of our business.  If part of our agency is sold, we may give our user data as part of that transaction if we still maintain such data.

We may share information for other reasons that we may describe to you from time to time at the time of collection.

YOU HAVE CERTAIN CHOICES ABOUT HOW HAVAS EDGE COLLECTS AND USES YOUR INFORMATION

You can opt out of having the Havas Edge pixel collect information about you by clicking on the button below.  Please note that selections you make are device- and browser-specific.  If you delete the “opt-out” cookie set by our control panel, we will set our regular cookie until you opt out again.

You may have additional rights in relation to our clients that use the Havas Edge pixel, or in relation to the publishers where our clients’ advertisements appear.  You must contact the applicable company or entity in order to exercise those rights.  Havas Edge cannot honor your requests related to your information that is under their control.

Our Do Not Track Policy: Some browsers have “do not track” features that allow you to tell a website not to track you.  These features are not all uniform.  We do attempt to honor these settings for the most popular browsers but cannot guarantee we are always current with all iterations or requirements.  We recommend that you use the cookie settings control option we provide to ensure we can honor your request to not be tracked.

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YOUR CHOICE REGARDING COOKIES IN GENERAL

In additional to cookie setting panels like the one we offer, you have several options to control or limit how we or third parties use cookies:

  • You can choose to delete all or some cookies from your device through your browser settings
  • You can choose to prevent cookies from being installed on your device through your browser settings.

To learn more on how to manage cookies usage from your browser, please follow the following links for each browser:

Please note that if you choose to block or de-activate some or all cookies you might not be able to enjoy all the services and functionalities provided through the use of cookies.

FEEL FREE TO CONTACT US IF YOU HAVE MORE QUESTIONS

If you have any questions about this privacy statement, please email us at edge.privacy@havasedge.com.

You can also write to us or call at:

Havas Edge
Attn: Privacy
2386 Faraday Avenue, Suite 200
Carlsbad, CA 92008
(760) 929-0041

CHANGES TO THIS PRIVACY STATEMENT

From time to time Havas Edge may change its privacy practices.  We will post updates here.  Please check this site periodically for updates. 

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